Branding isn’t just a look — it’s an identity, a strategy, and the heartbeat of every successful business. On this episode of On Brand, Mike Muse sits down with branding and marketing expert Mahiri Taki for a deep-dive into how brands connect, communicate, and influence culture.
Together, Mike and Mahiri explore:
What defines a powerful, memorable brand
How branding influences consumer behavior
The role of authenticity in modern marketing
Why storytelling matters more than ever
Strategies emerging brands can use to stand out
Whether you’re a marketer, creative, entrepreneur, or simply fascinated by how brands shape our world, this conversation offers insights you can’t miss.
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